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Prestons Tip of the Day Display
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Preston's Tip of the Day Display
Tip for sales: eachonth highlight the birthstone somewhere in you display. We always do that and the current and next months birthstones sell very well!
20 May 2013
Every week I get a bunch of catalogues that sell clothes and jewelry by mail.One of them is Sundance catalogue founded by Robert Redford. And he has no problem to say "Handcrafted in USA" or just "USA". Even if jewelry as I can see just assembled in the US. So why we should have problem with that ?
19 May 2013
I will tell you why!
Because this is a federal law and our government does not want to pick on those that have 5 attorneys on staff! fame or deep pockets. They would much rather go after the low hanging fruit!
Just look at the latest IRS scandal. Which is nothing new!
But i think we have a good saying and I do love HANDCRAFTED IN THE USA. And again thank all of you that helped us with this problem. I think at least this part is going to work.
Added some new work to my JEWELRY MAKING IDEAS thought you might want to see them.
http://www.wirejewelrybootcamp.com/public/Jewelry-Making-Ideas.cfm
Preston Reuther Master Wire Sculptor Preston Reuther
Master Wire Sculptor
www.wirejewelrybootcamp.com
I agree about getting back to the tips. So here is my tip, when doing summer festival, really study your market. It is not the same as it is at craft and art shows. If you want to sell, you need to look at the crowd. They are young. Don't under estimate them. They have money. I am not saying leave all of your great pieces at home, I am saying change directions for the summer.
18 May 2013
Samatha, well spoken! We are doing some summer flea market and craft shows and we bring out inexpensive items under $20 and it works well. And yes you can sell a few upper end jewelry items but it's rare. Unless you live in a very financially secure area and that is not the mid west where I am working these.
You will need to look at any show much closer and match your product with your crowd.
Preston Reuther Master Wire Sculptor PS closing out cheap beads: 2 for 1 sale http://www.wirejewelrybootcamp.com/products/Jewelry-Closeout.cfm Preston Reuther
Master Wire Sculptor
www.wirejewelrybootcamp.com
I have 2 different home parties that I offer. One is just a shopping party. I raffle of a piece of jewelry and match what the amount is for the hostess to "spend.". The other kind of party is a working party where I teach them how to make something. I put together basic kits that they can buy. It has led to more "classes," which is awesome. Either way, everybody gets to try doing something ( it's nice when they really appreciate how much work goes into my jewelry). I always refer them to the boot camp too.
17 May 2013
Nikki,
Great tip and a good way to do things!
And don't forget if you need things to sell at your workshop we can help with dvds etc. Once someone comes to your workshop they will be interested in more info so sell them yours or get a big commission on other products.
And when you do your workshop you should have a second one planned about 30 days, 60 days or 90 days from the first one. Have a sign up sheet with a good discount for those that sign up right there for the next one.
And you don't need to be a 20 year guru to have your own wire jewelry workshop. All you need to do is know more then your attendees! And they need to walk out of your workshop wearing something they made! If that does not happen you won't see them again.
Preston Reuther Master Wire Sculptor P.S JOIN THE BOOTCAMP AND START YOUR OWN HOME JEWELRY BUSINESS! http://www.wirejewelrybootcamp.com/public/10.cfm Preston Reuther
Master Wire Sculptor
www.wirejewelrybootcamp.com
I just consigned a several pieces at a gallery for the first time and now I'm wondering how to deal with pricing at local markets. The gallery owner gave me the stern talk about not selling for less than gallery prices elsewhere. I feel each venue requires different pricing. I think I will decrease my sales at local bazaars and farmers' markets if I charge gallery prices. What do you suggest I do? Thank you for all the great tips!
16 May 2013
Bonnie, it is a problem we all face from time to time. EXAMPLE: I just did a 5 day outdoor show with a lot of people attending and I did well, but only one or two people bought anything over $100. I'm definitely not use to that but I now realize if im going to do that show again in this economy, and I will, I will need to have on hand some very cheap pieces to do it. Let the price and product fit the market.
But I would not have a $300 piece at the gallery and sell the same piece for $50 at a flea market. You will kill the deal with the gallery owner, who is giving you some good advice, and it's just not the right thing to do.
But make a killer piece for the gallery that sells high end and a smaller less expensive piece for the smaller markets. It's not hard to do and you keep everyone happy. But I definitely would not cut the cord with the gallery owner because this may turn out to be a very good outlet for you as time goes by. Most gallery owners are pretty sharp!
Preston Reuther Master Wire Sculptor P.S Join the bootcamp today! http://www.wirejewelrybootcamp.com/public/10.cfm Preston Reuther
Master Wire Sculptor
www.wirejewelrybootcamp.com
Although I read all the tips of the day and questions, I would love to ask something other than the mall that seems to be the hot topic. My question is, how do you make your designs stand out with a market that is so flooded with jewelry designers?
15 May 2013
Cathy, that's a great question and I wish I had a good answer for you. But I can tell you this. the more effort you put into your work, the longer you commit to your work the better it gets. And once you reach that level where everyone can look at that work and know it is yours then that's the way you do it!
It is not an easy road but once you get there it's fun doing what you love every day and getting paid for it.
And I don't care how much jewelry is out there or how good it is people are always looking for something new, something different and something that stands out and in that arena it's wide open for new artists.
Preston Reuther Master Wire Sculptor P.S. Join the bootcamp! http://www.wirejewelrybootcamp.com/public/10.cfm Preston Reuther
Master Wire Sculptor
www.wirejewelrybootcamp.com
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Here's what our members are saying ...
"Preston, you have the most complete instructions for your projects and your designs are spectacular. You've inspired me to keep improving upon my designs and not settling for 'ok'. I am so happy to have found your site again!"
Rikki
"I am now selling my jewelry at a few small shops around the country on consignment, as well as at craft shows here in Quartzsite in the Winter. Thank you, Preston for your wonderful instructional DVDs over the years. "
Juli
"I love your website, Preston. The photos of wire sculpture that open the site are just exquisite. They just took my breath away. You've been a tremendous inspiration to me as I take my jewelry from a passionate hobby to a passionate business."
Marcie
"You helped me get started and I will always be grateful for that."
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