Yes sure can! When shows are slow home parties are a great way to go with 0 expenses:
"10 Tips on Attracting Customers to Your Home Jewelry Show"
It's time to take that big step . . .you've designed, crimped, and tagged each handmade piece of jewelry and now you're ready to sell it. Home shows are a popular way to introduce your creations to family, friends and neighbors. It is also an inexpensive way to start building your business and supporting your need for more beads. The basics are simple to a home show; provide enough space for your guests to browse and handle your work, provide some kind of refreshment and be sure you are ready to meet and greet everyone. Here are some other ideas that will help you have a successful home show.
Be sure to invite as many of your friends and family that you can accommodate. Offer an incentive if they bring a friend. The more exposure at your first show, the more opportunities to schedule additional shows.
Prepare flyers that can serve as your invitations. Most desktop publisher programs contain lots of templates and choices to help you design an attractive and informative flyer. Flyers are also handy for leaving at your local daycare, grocery or church.
Find someone to handle the actual closing of your sales. A friend or family member can write up tickets and handle the payments, while you spend time talking with your guests and engaging them in work.
Provide a door prize or a special gift with purchase. This gives your guests more value for their time and money spent. It is also a nice way to show your appreciation for their patronage.
Design your display to allow guests to handle your jewelry. Make sure you keep everything at tabletop level and above. The more you can display at eye level, the better.
Provide information cards or sheets that tell the story of your designs. You can also produce flyers that give interesting and fun facts related to the materials you use or why you chose certain styles. People love to hear the story behind the design.
Once you start holding home shows in other homes, be sure to plan on a nice thank you gift for your hostess. A jewelry set or piece, or even a percentage of sales are all acceptable. You'll want to make it attractive to encourage more guests and sales.
Decide on how you want to present your jewelry. Some artisans bring all their stock and sell those pieces. The advantage here is that buyers can buy what they want and not have to wait for it. Other artisans bring samples and take orders with specific requirements from guests. If you use the ordering method, be sure that you inform your customer about delivery dates. You also want to encourage at least half of the payment prior to delivery. Expecting full payment before delivery may inhibit some buyers from ordering.
Be sure that you have your date book available. You'll want to be ready to handle setting up future shows with your customers. You may also want to offer an additional incentive to your hostess for booked dates from the show she hosted.
Have your business cards available on your display table and when you close a sale. It is important in the handcrafted jewelry business that your customer can contact you should they have questions about their purchase, need repair work, or want to buy again. This is also an important validation that you stand behind your work. Be sure you have developed your "quality" statement and guarantee.
Even though the home show/party concept isn't a new sales idea, it does allow for your creativity and inspiration to shine through your presentation. This avenue for selling is a great way to get your business going and to give you the ability to control your hours and the pace of shows.
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